Customer Activation Mgr GASP Off-trade
Diageo
Hamburg, Germany
vor 18 Std.

Job Description :

Customer Activation Manager GASP Off-Trade

Full-Time Contract

We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base.

We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.

As a Customer Activation Manager, you will sit right at the heart of business supporting & working as business partners with our sales teams to ensure they have all the insight, growth drivers & tools they need to deliver brilliant execution of Diageo’s commercial plan to shift consumer & shopper behavior to achieve Diageo’s financial and market share ambition.

This role has direct responsibility for all activation within your customer & brand alignment. You will be working with field, national & wholesale commercial teams and alongside the Shopper Marketing brand teams to deliver best in class activation.

Top Accountabilities

  • To build a 30-60-90 rolling activation plan for our key brands & customer.
  • To project manage the implementation of all the key platforms & activations within your customer alignment
  • To be the activation lead from a channel & customer lenses for your brand alignment.
  • To develop and execute shopper marketing activities that make our brands show up brilliantly to customers & consumers.
  • Project manage the perfect delivery of all assets and tools to deliver great activation for key brands and customers
  • Manage activation agencies to develop and execute great execution of shopper marketing programme
  • Set activation KPIs for all shopper marketing activation, monitor and course correct
  • Efficient manage of the budget for point of purchase activation
  • To conduct activity M&E to ensure we are constantly improving our plans to drive greater ROI
  • Ideal experiences / Qualifications / capabilities

  • Project Management, Analytical and core selling skills
  • Time management & prioritisation skills
  • Can build powerful relationships and work collaboratively within a team
  • Problem solver & solution-based team player who can deal with ambiguity & adapt quickly
  • Celebrating our inclusive and diverse culture is core to Diageo’s purpose of celebrating life every day everywhere . This purpose is, in itself, inclusive in nature, as it values everybody irrespective of background, disability, religion, gender identity, sexuality or ethnicity.

    We know that for our business to thrive and for Diageo to realize its ambition, we depend on having diverse talent with a range of backgrounds, skills and capabilities in each of the 180 countries in which we operate and to reflect our broad consumer base.

    We view diversity as one of the key enablers that helps our business to grow and our values, purpose and standards set the conditions for us to respect the unique contribution each person brings.

    Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location.

    Please talk to us about what flexibility means to you and don’t let anything stop you from applying.

    Character Is Everything

    Worker Type : Regular

    Regular

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